Customer stories | Haus
Customer stories
How leading businesses use Haus
From a finance lens, Haus is a pretty easy pitch. We are working together to make smarter investment decisions—and now we have the right data to do it.
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Ellyn Riebau
Senior Director of Marketing Finance, StockX
The Haus platform provided us clarity in our data and led to better investments that saved us millions of dollars.
We needed a partner who could help us future-proof our business as privacy changes limited the data we could use for marketing measurement. The Haus platform provided us clarity in our data and led to better investments that saved us millions of dollars.
Brian Borkowski
SVP Marketing, FanDuel
Optimizing billions in ad spend for the world's top companies
As a CEO, I need to know which marketing channels actually drive sales — not just impressions, reach, or brand awareness. Being able to say 'millions of people saw our ad' sounds impressive, but tells you nothing about whether anyone actually bought your product. After years of measuring OOH with these kinds of fuzzy metrics, Haus proved it can be a measurable performance channel.
Cody Plofker
CEO, Jones Road Beauty
MTA is like our training — it’s great for day-to-day optimizations. But Haus is like race day. It’s what we work up to, what we benchmark against, and how we push and pull our mix.
Derek Lauermann
Director of Paid Media, Grüns
While we’ve always aimed to be data-driven, we often had to lean on judgment in our decision-making. Haus has enabled us to operationalize a test-and-learn mindset — bringing unified incrementality experimentation across channels, giving us clearer, comparable results and accelerating our pace of learning. This unlocked an experimentation mindset across the broader org.
Eitan Neumark
Associate Director of Portfolio and Marketing Analytics, Grubhub
Interactive Case Study
How Mejuri Discovered What Was Really Driving Sales
“Haus has opened our eyes to the true incrementality of our marketing channels.”
Maddie Gaasenbeek
Marketing, Mejuri
57%
iROAS
12.9%
Incremental sales
All stories
Financial Services
How a Culture of Continuous Testing Helped Gainbridge Tune Its Media Mix
Apparel, Shoes, and Accessories
How StockX’s Finance and Marketing Teams Built a Shared Playbook for Smarter Media Investment
Health and Wellness
Why Grüns Uses Incrementality Testing for Better Signal at Scale
Home and Garden
Why Sunday Starts Winning the Week on Monday Morning
Electronics
How Skylight Quantified Linear TV’s Incremental Business Impact
Retail and CPG
Nationally Distributed CPG Product Puts Multi-Channel Media to the Test
Multi-billion dollar omnichannel brand
Brand Increases Revenue by 200% by Optimizing Spend across the Google Universe